Senior Marketing Executive

Job Summary:

Works with Marketing Director to create and implement marketing strategies that support market objectives for the Scholastic Asia Online Learning business.

Responsibilities:

1. Collaborate with business unit and cross-functional supporting teams to achieve the annual online learning student enrolment target. 
2. Develop strategic campaigns with Marketing Director, execute and track effectiveness of brand building and lead-generation initiatives across various communication platforms and channels.
3. Manage third-party vendors and/or agencies to create quality marketing and promotional content (print & digital) to meet agreed campaign objectives.

Qualifications:

1. Bachelor's Degree in Marketing and Communications or equivalent. 
2. 3 years of relevant work experience.